For issuers, an Equity Line can provide a reasonably reliable, steady stream of cash that can be used to fund ongoing working capital needs. Equity Lines usually offer less dilution and a lower cost of capital to issuers than other forms of investment. And, unlike secured debt instruments such as convertible debentures, Equity Lines do not have any security interests in the assets of the issuing company so there are no lien filings. Additionally, Equity Lines often are structured in a manner that give issuers the control over the timing and amount of shares that are sold to the investor, allowing issuers to determine when capital is raised and at what price.
For investors, an Equity Line provides a lower risk approach to investing, as registered shares are purchased in tranches over time at a pre-determined discount to market. This gives investors the ability to dollar cost average their investments over time rather than gambling on the purchase price associated with a one-time investment.
For all of the positive factors associated with Equity Lines, there are a few negative considerations for issuers. First,issuers do not receive all of the capital at once; therefore, an equity line typically is not a viable source of financing for an acquisition or other use of capital that requires a large one-time infusion. Second, the shares to be sold to the investor must be registered by filing and going effective with an S-1 registration statement (S-3 if the issuer is exchange-listed), which involves additional legal fees and a time delay in receiving the capital.
In years past, some providers of Equity Lines earned a tarnished reputation,casting a negative view toward Equity Lines that still exists today. These investors, often formed as off-shore entities, were known for mandating usage and taking the control of the instrument away from issuers. They also did not allow issuers to establish a mechanism for price protection via a threshold or floor price. In some cases,Equity Lines were set up for issuers that had minimal operations and little to no trading volume, giving the market the impression that Equity Line structures were a “financing of last resort.” This perspective has changed as exchange-listed companies – ranging from NYSE to NASDAQ and NYSE Amex – have established Equity Lines as a viable source of capital, as have substantial companies that trade on the OTC Bulletin Board.
Equity Line Mechanics
An issuer’s first step in implementing an Equity Line – following negotiations with an investor and execution of a term sheet and definitive agreements – is to have qualified and experienced securities counsel (such as The Lebrecht Group!) prepare and file an S-1 Registration Statement (or S-3 Registration Statement if the issuer in exchange-listed) on the issuer’s behalf. In addition to providing the issuer’s current financial information and other disclosures, the Registration Statement will outline the terms and structure of the Equity Line agreement, and register the common stock underlying the Equity Line.
Upon filing of the Registration Statement, the Securities and Exchange Commission can either pass on review and allow the Registration Statement to go effective,or respond with comments within 30 days of filing. If comments are received by the SEC, the Registration Statement will be amended and re-filed, and the process will continue until the SEC is satisfied with the disclosures and the Registration Statement is declared effective.
At this point, most Equity Lines allow issuers to “put” an initial tranche of registered shares to the investor for cash at a pre-determined discount to market. A formula based on the current price of the stock, as measured by closing bid prices or volume weighted average prices, is used to calculate the number of shares that are issued. Properly structured Equity Lines allow the issuer to set a threshold or “floor” price with each tranche which can provide protection to both the issuer and the investor should the market price of the issuer’s stock decline that period.
Following the initial transaction, the issuer then has the ability – typically every five to ten trading days – to repeat the process, selling a tranche of registered shares to the investor for cash at the pre-determined discount to market. This continues through the term of the Equity Line, usually structured as up to 24 to 36 months following the date the Registration Statement is deemed effective. Periodically, during the term of the Equity Line, the issuer’s counsel will make additional filings to incorporate current financial information to keep the Registration Statement effective.
Selecting an Equity Line
For issuers seeking capital, an Equity Line can play an important role in the overall capital solution. However, while, as the saying goes, “all money is green”, not all Equity Lines or investors offering Equity Lines are the same. When selecting an Equity Line and an investor, issuers should look for these general characteristics:
- An on-shore rather than off-shore investor may be preferred to aid in due diligence on the investor entity; issuers may take additional comfort in doing background checks on the principals of the investment firm by using FINRA’s Broker Check (www.finra.org/brokercheck) if applicable;
- An Equity Line offering the ability for the issuer to determine the timing and amount of each tranche;
- An Equity Line allowing for a threshold or “floor” price that the issuer can set with each tranche to assist with price protection;
- An Equity Line with a pricing formula based on volume-weighted average prices, ideally on a daily basis, as opposed to closing bid prices or the lowest prices of a period; and
- An Equity Line that does not put restrictions on other forms of equity and debt financing, giving the issuer freedom to raise additional capital to meet its needs.
With these characteristics in an Equity Line, efforts by the issuer to build and maintain a market for its stock, achievement of some key business milestones,and a little bit of luck along the way, an issuer can utilize an Equity Line to provide capital to meet its operational objectives and execute on the strategic vision!